LEAGUE Real Estate Tech and App Strategy
In today's world, a business’s secret to success lies greatly in the world of technology. Like it or not, social media, apps and the like are the best way to capture the attention of a wide and diverse audience. To compete in this real estate market, it’s important to offer the most up-to-date tech and app strategies for the agents and their clients. From the start of our company, LEAGUE has set out to do just this, providing the best and latest in-house support in marketing and technology. We’re committed to presenting our homes in a more creative, unique and meaningful way…here’s how we do it.
We drive traffic to our listings through all social media channels including Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube and Google for Business. Our accounts reach a large, highly engaged audience! Our listings get greater reach, engagement and website visits than our competitors due to our unique in-house marketing process. Our proven online social marketing strategy is executed by combining both organic and paid campaigns.
Facebook Ads Platform
We run ads across Facebook, Instagram, Audience Network and Messenger. Our targeted ads make sure that local potential buyers see your home.These placements show your ads on whatever device your audience happens to be using, with additional options for mobile or desktop.
We include “feature listings” on our YouTube Channel and a featured Property Website on www.leagueRE.com. These are also featured on all of our social media accounts.
Our real estate app is a robust CRM (customer relationship management) and automated marketing suite that helps our REALTORS® build relationships, drive sales and manage the day-to-day effortlessly. This is also used to host virtual open-house events with automated follow-up.
Email Marketing Strategy
Through our app we execute AI powered just listed campaigns targeted to the agents actually doing the transactions, rather than spamming everyone we know. We find this is a preferable and more effective form of email marketing. We also send out coming soon and just listed email campaigns to prospective buyer groups. In addition, we send out custom LEAGUE branded emails and social graphics in order to feature listings on agents’ personal and business accounts.
We use a high quality, glossy print marketing platform to create Just Listed postcard mailing campaigns. These go out to a radius around each listing.
We created our own Open House website (www.FWopens.com) where we feature all Fort Worth open houses that are in MLS. We have built a social media presence around this account which features LEAGUE listings to potential home buyers and people looking to tour new listings.
Analytics reveal up to date performance tracking (i.e. the reach of our listings).
We’re committed to getting your home the exposure it needs to reach the right buyers, or helping you find the right home! Creative top-tier marketing is just one way we strive to go above and beyond to serve our clients well. We’re dedicated to making your experience the best it can be from start to finish.
We’re here for you and #Readytoserve.